Digital Innovation

Connecting Technology Through People

We empower organisations through human-centred digital innovation. By combining technical excellence with a deep understanding of people—employees, customers, and stakeholders—we deliver solutions that create real business value.

Explore Our Digital Innovation

Digital Innovation Services

We combine creative design, development, and data-driven marketing to help businesses enhance digital presence. Services cover custom software, mobile apps, and integrated marketing campaigns, focusing on engagement, efficiency, and measurable growth.

Key Services:

Custom
software development

Mobile app
design and deployment

Digital marketing campaigns

Data-driven
strategy and analytics

Digital Innovation Services

Digital Marketing & SEO

Data-driven strategies improve visibility, generate qualified leads, and optimise ROI. We cover technical SEO, content creation, local search, and multi-channel marketing to deliver measurable results.

Key Services:

Technical SEO
audits and optimisation

Content
strategy and creation

Multi-channel
campaign execution

Marketing
automation and lead nurturing

Digital Marketing & SEO

Software & Hardware Development

Custom solutions address business needs, including web, mobile, desktop applications, IoT devices, and embedded systems. Agile development, QA, and DevOps practices ensure scalability, performance, and seamless integration.

Key Services:

Web and mobile
application development

API integration
and cloud solutions

IoT and embedded device development

Database design and management

Software & Hardware Development

Product Creation & Design

Transform ideas into market-ready products. Services include UX/UI design, MVP development, product testing, and launch strategy, ensuring market fit and user satisfaction.

Key Services:

Concept validation
and MVP development

UX/UI design and prototyping

Brand identity and visual design

Product launch and
go-to-market strategy

Product Creation & Design

Location-Based Marketing

Targeted campaigns reach audiences at the right place and time. Services leverage geofencing, mobile targeting, event campaigns, and analytics for measurable engagement and conversions.

Key Services:

Geofencing and
mobile location targeting

Local search
optimisation (“near me” searches)

Location-based
social media campaigns

Event and
competitor-based marketing

Location-Based Marketing

Content Marketing & Creation

Engaging content builds brand authority, improves search rankings, and drives qualified leads. Services cover blogs, video, social media, and email campaigns with performance tracking.

Key Services:

Blog and
thought leadership content

Video production
for engagement

Social media
content management

Email marketing and
automation

Content Marketing & Creation

Google Ads & Paid Marketing

Precision advertising delivers qualified leads and maximises ROI. Services include search, display, social, retargeting, and performance optimization.

Key Services:

Google Search,
Display, and Shopping campaigns

Social media
advertising (Facebook, Instagram, LinkedIn)

Retargeting and
audience optimisation

Conversion tracking and
landing page optimisation

Google Ads & Paid Marketing

Technology & Tools

Why Choose WPTG?

Proven Success

30%+ annual revenue growth since 2020

Successful projects in 30+ countries

250+ active clients across sectors

Human-Centred Approach

Focus on user adoption and change management

Comprehensive training and support

Continuous stakeholder engagement

Global Expertise

28 subsidiaries worldwide

Multicultural teams with local knowledge

24/7 support

Future-Ready Solutions

Continuous innovation in emerging technologies

Scalable and sustainable architecture

Regular updates to stay ahead of the curve

Ready to Start Your Digital Transformation?

Free Municipal Assessment

Digital presence audit and competitive analysis

Technology requirements assessment and planning

User experience review and improvement opportunities

Marketing strategy evaluation and recommendations

ROI projections and investment planning

Pilot Programme

30-day prototype development and testing

User feedback collection and analysis

Market validation and concept refinement

Technical feasibility assessment and planning

Investment roadmap for full development